COFFEE BARISTA CONTEST

TOPIC: “VIETNAM IMPRINT”

I. PURPOSE AND THEME

The Barista Contest is oriented to be an annual event taking place within the framework of the HORECA Vietnam Festival to seek and honor the talents of professional baristas working in Restaurants, Hotels, Bars, Cafes, or freelancers in Vietnam today. The goal of the competition is to make aesthetically pleasing and delicious cups of coffee that will delight those who consume them and boost the value of home consumption.

The 2023 contest’s “Vietnam Imprint” subject is focused on the art of brewing coffee that best represents the country’s image, character, culture, and unique human imprint and coffee.

The program is an opportunity for brands in the coffee industry to advertise to the general public.

II. CANDIDATE

Individuals living in Vietnam, regardless of nationality, gender, or age.

III. CRITERIA

General rules:

  • The contestant must use Vietnamese coffee.
  • Submission must be correct and on time.
  • Contestants are solely responsible for the copyright of their submissions.
  • Submissions and contestants are not involved in any infringement, dispute, or legal complaint before, during and after the program. If any of the above threats, signs or evidence is found, the Organizer reserves the right to cancel the contestant’s entry or the Prize has been/will awarded without any responsibilities and is not  obligated to resolve any complaint against this decision.

Specific Rules for Rounds: Please see below.

1. Elimination round:

Time:

  • Deadline for Submissions: 01, Septembe to 01 October , 2023. 
  • Time for Result announcement: 15 July, 2023.
  • Announcement channel: Website, Fanpage. The organizers will directly contact the selected candidates for the “Final Round”.

Requirement:

The contestant turns in submission via the google drive platform, specifically as the followings:

  • The contestant registers online at Registration link.
  • The contestant will perform their Latte Art skill and record the process. Then, upload the google drive link (set as public share) and paste this link into the registration form above. The link must be open to access, otherwise the submission will be considered invalid and will not be graded. Note: Except for altering subtitles or BGM, the video must not be collaged, modified or inserted any visual effect/filter that impact the image’s display.
  • The video might be subtitled or recorded in Vietnamese (not necessary).
  • Each contestant is allowed to submit one entry only.
  • The contestant has to use Vietnamese coffee in their submission.

Evaluation criteria:

  • Meaningful message and good message transmition.
  • Form of presentation: Good visual, creative, bearing Vietnamese imprints (not limited to expression such as History, Culture, Spirit, People, Geography, Economy, Technology, etc.)
  • Technique expression: methodical, professional, skillful, beautiful.

Result: 5 spots are available for the final round, in which:

  • 04 slots selected by the judges: The judges will view the video, evaluate it based on the aforementioned criterias The judges may contact the contestant personally to exchange and learn more about the submission (if necessary) in order to better serve the decision-making process.
  • 01 slots selected by the audience: All submissions will be  posted on the Organizing Committee’s YouTube channel. The most viewed video during the voting period will advance to the final round.

2. Final Round:

Time:

  • The “Final Round” will take place as part of the VIETNAM HORECA DAY event, which will be hosted in Hanoi on October 28, 2023.

Requirements:

  • The contestants will draw lots to decide their performance order, and the Organizing Committee will award three winners: First, Second, and Third place.
  • Within the time limit, the contestants will perform their Latte Art skill in front of the judges and visitors. The contestants may perform and narrate simultaneously. The contestants may have 01 assistant and/or self-prepared props and equipment to support their performance (pre-registration).
  • The judges will observe, appraise, assess, and grade.

Evaluation criteria:

  • Attractive taste.
  • Meaningful message and good message transmition.
  • Form of presentation: Good visual, creative, bearing Vietnamese imprints (not limited to expression such as History, Culture, Spirit, People, Geography, Economy, Technology, etc.)
  • Technique expression: methodical, professional, skillful, beautiful.

Result:

The judges will evaluate and award 03 contestants based on the award structure as the following: 01 First prize, 01 Second prize, 01 Third prize. The Organizing Committee will keep the prize information up to date.

Announcement and award ceremony:

  • The announcement and award ceremony will take place live during the event on October 28, 2023.
  • The result will be publicized on the event’s official information channels (Website, Fanpage,…), as well as related media and press channels

IV. JUDGING COMMITTEE

Members of the Judging committee includes:

  • Representative of the Organizing Committee;
  • The leading experts in the coffee industry in Vietnam;
  • Representative of the Sponsor.

For further assistance on B2B Matchmaking please contact:  Ms. Trang Bui, CEO BHub Group, Mobile: (+84) 906 272 575 – Email: trang.bui@bhubgroup.org.vn